From a small local business in a town to a big industry playing on an international platform, marketing has been a prime tool for any company or business to succeed. People started with using tools like write-ups, references, pamphlets and much more to convey their means or advertise themselves among a group. But now is a time where everything happens just on the click of your finger. And in this time is required marketing at the speed of light, marketing with niche concepts that are applied even before a common man would think.
A lot of people search the internet generally when they are in require of some service or to expand product information. Most people would do search using few keywords as they are unconscious of the brands they want to use to advantage the service or product. Also the person who is searching frequently decides before he hits the end of the search page.
Well that leaves us with only one question, how can one get good search engine visibility? How can the product or solution on extend be visible in the first page itself?
India's export-oriented enterprises such as in the thriving software outsourcing industry were brought back under the tax net in the annual federal budget unveiled on Wednesday. Finance Minister Palaniappan Chidambaram proposed to extend minimum alternate tax (MAT) to firms claiming deductions under sections 10A and 10B of the Income Tax Act.
Now, they must pay the minimum tax, still lower than a full-fledged corporate income tax, practically seeing an end to their tax holiday status conferred years ago.