Didier Grossemy says that,Some tech-free celebs are recovering tech addicts. Tyra Banks told New
York Times Magazine that her BlackBerry habit caused her physical pain.
She has since gone low-tech and jots her thoughts in a notebook.
Technophobia, of course, extends far beyond cell phones.

New Client Acquisition

Didier Grossemy says that, when it comes to acquiring new customers, you need to build databases quickly and cost effectively.

Didier Grossemy says "This is business basics 101. Yet most of businesses don't do it"

1. It is 5 times easier to sell something else to your existing customers than to get a new customer.
2. If you have an established business 70% of your advertising money should be spent on re-selling to your existing customers.